Ciao from Venice! This week I’m headed to Peschiera del Garda in Verona where the Italian Fundraising Association is hosting its annual Festival di Fundraising conference. It’s not all pasta, pizza and Limoncello in Italy. It is the third biggest fundraising market in Europe after the UK and Germany. Italians generously donated €9.1m in 2017. […]
Hmm, it’s Wednesday evening and I promised I’d post every Tuesday …. Ok back on track folks! Last week I covered in greater detail the first two tips from the microlearning video I referred to in my January 8 post. Today I’ll discuss the last 2 tips. Tip 3: Start small: drip legacy messages in […]
If you have been struggling with launching a legacy program, fear not my friend, you are not alone! It can appear to be daunting but trust me, it doesn’t have to be. I’m certain you are probably saying to yourself: “oh sure, she’s at a big NGO, it must be easier there!”. Well the answer […]
In March 2016 I started a new job for an international NGO. The new gig requires me to travel around the globe and work on an aspect of philanthropy that I am passionate about – legacies. To me, legacy giving is the epitome of a fundraising and I truly believe it is the tactic that […]